31st Annual Upper Case Awards

The 31st annual Oklahoma City Chapter of the Public Relations Society of America (PRSA) awards competition recognized the best in public relations programs and practices in the Central Oklahoma region and throughout the state on Thursday, Oct. 16, 2008, at the Oklahoma City National Memorial & Museum.

First held in 1978 as the Bronze Derrick Awards, the competition’s name was changed in 1990 to the Upper Case Awards to better reflect the journalistic beginnings of the profession. Type that is set in capital letters stands apart from its surroundings. It demands attention and shouts importance. Here’s your chance to stand apart and show your talents. Your work is exceptional, dazzling, stupendous—it’s UPPER CASE!

Congratulations to our 2008 Upper Case Award and Special Award Winners!

Category 1 - Printed Publications

Public Relations Materials, 4-color:

Honorable Mention: Devon Energy Corporation, “Our Vision”

Award of Merit: the United Way, “United Way Campaign Brochure”

Upper Case Award: Anglin Public Relations and S Design, “Oklahoma Center Impact Report”

Magazines:

Honorable Mention: Oklahoma State University Center, Veterinary Health Sciences for Vet Cetera

Honorable Mention: University of Oklahoma, outreach – Reaching Out

Honorable Mention: Oklahoma Department of Transportation, Access Magazine

Award of Merit: Devon Energy Corporation, explorer

Upper Case Award: Oklahoma Medical Research Foundation, Findings

Annual Reports, 4-Color:

Honorable Mention: Oklahoma Housing Finance Agency, 2007 Oklahoma Housing Finance Agency Annual Report

Award of Merit: Anglin Public Relations & S Design, Oklahoma Center Impact Report

Newsletters, 4-Color:

Honorable Mention: Express Employment Professionals, “Exchange”

Publications:

Honorable Mention: United Way of Central Oklahoma, OK County Vital Signs

Award of Merit: Oklahoma Department of Tourism and Recreation, Oklahoma Route 66: The Ultimate Roadtrip

Best of Show, Printed Publications: Anglin Public Relations & S Design, Oklahoma Center Impact Report

Category 2 - Writing

Writing, Straight News:

Honorable Mention: Anglin Public Relations, Assistive Transfer Device

Award of Merit: Anglin Public Relations, Technology Helps Combat Homelessness

Upper Case Award: Anglin Public Relations, Point in Time

Writing, Feature Stories:

Honorable Mention: Express Employment Professionals, Inspirational Leadership

Award of Merit: Oklahoma Housing Finance Agency, Helping Hands

Upper Case Award: Oklahoma Medical Research Foundation, The comeback kid

Writing, Radio and TV:

Upper Case Award: Anglin Public Relations, Oklahoma Center for the Advancement of Science and Technology PSA

Best of Show, Writing: Oklahoma Medical Research Foundation, The comeback kid

Category 3 - Electronic Communications

Electronic Communications, Videos with a Budget of $5000 or Less:

Honorable Mention: Oklahoma Medical Research Foundation, Greg’s Genome Journal

Award of Merit: Devon Energy Corporation, Real Devon Heroes

Electronic Communications, Videos with a Budget of $5000 or More:

Honorable Mention: Oklahoma Marriage Initiative, Improv Videos

Award of Merit: Devon Energy Corporation, If Integrity Were Celebrity

Electronic Communications, Web Site:

Honorable Mention: Oklahoma City Convention & Visitors’ Bureau, www.okccvb.org

Electronic Communications, Multi-Media:

Honorable Mention: Express Employment Professionals, Job Genius

Award of Merit: KGOU Public Radio, KGOU e-newsletter

Upper Case Award: Oklahoma Heritage Association & Gaylord-Pickens Museum, Heritage Headlines

Electronic Communications, Blogs/Wikis/Podcasts:

Honorable Mention: Element Fusion, Element Fusion Blog

Award of Merit: Express Employment Professionals, Movin’ On Up – The Express Job Blog

Best of Show for Electronic Communications: Oklahoma Heritage Association & Gaylord-Pickens Museum, Heritage Headlines

Cateogry 4 - Public Relations Programs

Public Relations Programs: Marketing/Public Relations Campaigns:

Upper Case Award: Jones Public Relations, Oklahoma Centennial Parade

Public Relations Programs: Special Events or Observances:

Honorable Mention: Oklahoma Heritage Association & Gaylord-Pickens Museum, Teen Battle of the Bands

Award of Merit: Jones Public Relations, Oklahoma Centennial Spectacular Concert

Upper Case Award: Devon Energy Corporation, United Way Rocks!

Public Relations Programs: Media Relations Campaigns:

Upper Case Award: Jones Public Relations, Oklahoma City International Auto Show

Public Relations Programs: Internal Communications Campaigns:

Upper Case Award: Devon Energy Corporation, DECPAC Campaign

Public Relations Programs: Community Relations Campaigns:

Honorable Mention: Anglin Public Relations, Oklahoma Bioenergy Center Outreach Program

Award of Merit: Jones Public Relations, Sunbeam Family Services

Public Relations Programs: Crisis Communications:

Honorable Mention: Attorney General’s Office, Nightmare before Christmas

Public Relations Programs: Public Service Campaigns:

Honorable Mention: Attorney General’s Office, End the Silence, End the Violence

Award of Merit: Jones Public Relations, Waste Management Free Shredding Day

Upper Case Award: Oklahoma Tobacco Settlement Endowment Trust, Tobacco Stops With Me

Public Relations Programs: Public Affairs Campaigns:

Award of Merit: Greater Oklahoma City Chamber, Big League City Campaign

Upper Case Award: Jones Public Relations, Public Affairs Campaign

Best of Show for Public Relations Programs: Devon Energy Corporation, United Way Rocks!

Each year, the PRSA-OKC Chapter bestows three very special awards. They include The Clarus Award, The Outstanding Young Professional Award and The Paul E. Dannelley, Jr., Harmony Award.

Recipients of these very special awards are nominated by chapter members and are selected by a vote of the Oklahoma City Chapter, Public Relations Society of America Board of Directors.

The Clarus Award honors a member of the print or broadcast media, and is given to a journalist who demonstrates fairness, clearness, and professionalism in his or her reporting. The winner of the Clarus Award for 2008 is Carrie Coppernoll, The Oklahoman.

In 1983, the Public Relations Society of America named Paul E. Dannelley, Jr. Outstanding Educator. Following his death in 1991, a memorial scholarship was established at the University Oklahoma in his name and the Oklahoma City PRSA chapter created a special award, The Paul E. Dannelley, Jr., Harmony Award, to be given each year in his honor. It is the highest honor the Oklahoma City Chapter of the Public Relations Society of America confers. The 2008 winner of the Paul E. Dannelley, Jr. Harmony Award was Nancy Coggins, APR.

The Outstanding Young Professional Award is awarded to a newcomer to the field of public relations for their significant contributions to the public relations profession. The 2008 Outstanding Young Professional was awarded to Kinsey Crocker.